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Try our SENSATIONAL range of Gourmet Paté and treats!

Try our SENSATIONAL range of Gourmet Paté and treats!

Try our SENSATIONAL range of Gourmet Paté and treats!

Try our SENSATIONAL range of Gourmet Paté and treats!

Novel Protein Treats For Dogs

Our hand selected Novel Protein collection contains 100% natural products which are safe for dogs with even extreme allergies and intolerances.

What is a novel protein?
A novel protein is a protein source that your dog has never tried before or become intolerant to. Some dogs can become intolerant to common proteins such as chicken or beef which are commonly found in commercial dog food, and some dogs require strict diets which exclude mainstream proteins to avoid stomach upsets and this often means excluding healthy treats.

All the treats in this wonderfully healthy collection are delicious, single-source novel proteins which ensure your four-legged friend can enjoy 100% natural treats which they have not become intolerant to.

Filters

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  • Hypoallergenic
    100g Baltic Sprats
    Save up to £4.00 Save £0.00

    Premium Baltic Sprats

    £8.99 - £34.99
    £8.99 - £34.99
    £8.99
    £5.99 - £30.99
    £5.99 - £30.99
    £5.99
    In stock

    • Fat: 21%%
    • Protein: 52%%
    • Hardness:
      ●○○○○

    Introduce your pup to new heights of flavor with our new Baltic Sprats! These premium fish treats are sure to excite your furry friend, providing a...

    View full details
    £8.99 - £34.99
    £8.99 - £34.99
    £8.99
    £5.99 - £30.99
    £5.99 - £30.99
    £5.99
    Save up to £4.00 Save £0.00
  • HypoallergenicHypoallergenicBritish Product
    Save up to £7.00 Save £0.00

    Premium Salmon Jerky Small Crunchies

    £11.99 - £29.99
    £11.99 - £29.99
    £11.99
    £5.99 - £29.99
    £5.99 - £29.99
    £5.99
    In stock

    • Fat: 43.7%
    • Protein: 48.4%
    • Hardness:
      ●○○○○

    Premium Salmon Jerky Small Crunchies Part of our premium dried fish range, our 100% natural salmon crunchies are perfect for dog training, to rewar...

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    £11.99 - £29.99
    £11.99 - £29.99
    £11.99
    £5.99 - £29.99
    £5.99 - £29.99
    £5.99
    Save up to £7.00 Save £0.00
  • HypoallergenicHypoallergenic
    Save up to £2.01 Save £0.00

    Treat Box: Baltic Sprats

    £8.00 - £13.99
    £8.00 - £13.99
    £8.00
    £5.99 - £11.99
    £5.99 - £11.99
    £5.99
    In stock

    • Fat: 21%%
    • Protein: 52%%
    • Hardness:
      ●○○○○

    Introduce your pup to new heights of flavor with our new Baltic Sprats! These premium fish treats are sure to excite your furry friend, providing a...

    View full details
    £8.00 - £13.99
    £8.00 - £13.99
    £8.00
    £5.99 - £11.99
    £5.99 - £11.99
    £5.99
    Save up to £2.01 Save £0.00
  • HypoallergenicHypoallergenicLow FatHypoallergenic Low FatHypoallergenic Low Fat

    Gourmet Kangaroo Training Treats

    £6.49 - £27.99
    £6.49 - £27.99
    £6.49 - £27.99
    £6.49
    In stock

    • Fat: 7%
    • Protein: 66%
    • Hardness:
      ●○○○○

    100% Pure Human Grade Meat! Elevate your dog's training sessions with our exceptional pure Kangaroo Gourmet Training Treats meticulously crafted fo...

    View full details
    £6.49 - £27.99
    £6.49 - £27.99
    £6.49 - £27.99
    £6.49

Trending Products:

  • Gourmet Dog Sausages - Venison - 1kg

    £0.00 - £0.00
    £0.00
    £21.99
    £21.99 - £21.99
    £21.99
    In stock

    Our premium quality venison gourmet sausages are a 100% British made natural dog chew & treat made in a DEFRA approved establishment using only...

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    £0.00 - £0.00
    £0.00
    £21.99
    £21.99 - £21.99
    £21.99
  • Low FatBritish Product
    Save up to £8.00 Save £0.00

    British Moon Bones

    £4.99 - £24.99
    £4.99 - £24.99
    £4.99
    £4.99 - £16.99
    £4.99 - £16.99
    £4.99
    In stock

    • Fat: 9%
    • Protein: 59%
    • Hardness:
      ●●●●○

    Moon Bones are a popular choice among dog owners for their natural and nutritious qualities. These treats are specifically designed to cater to dog...

    View full details
    £4.99 - £24.99
    £4.99 - £24.99
    £4.99
    £4.99 - £16.99
    £4.99 - £16.99
    £4.99
    Save up to £8.00 Save £0.00
  • HypoallergenicLow FatHypoallergenic Low Fat
    Single chicken foot

    Free Range Chicken Feet

    £0.00 - £74.99
    £0.00
    £12.99 - £74.99
    £12.99 - £74.99
    £12.99
    In stock

    • Fat: 9.7%
    • Protein: 57.9%
    • Hardness:
      ●●○○○

    Our free range chicken feet are 100% pure and natural chicken, air-dried to perfection.These crunchy little snacks are very healthy and are perfect...

    View full details
    £0.00 - £74.99
    £0.00
    £12.99 - £74.99
    £12.99 - £74.99
    £12.99
  • HypoallergenicHypoallergenic
    Rabbit Ears for Dogs
    Save up to £3.00 Save £0.00

    Rabbit Ears with Fur

    £8.99 - £52.99
    £8.99 - £52.99
    £8.99
    £8.09 - £49.99
    £8.09 - £49.99
    £8.09
    In stock

    • Fat: 21.5%
    • Protein: 46.8%
    • Hardness:
      ●●○○○

    Premium Natural Rabbit Ears with Fur - Hypoallergenic dog treat WPS Exclusive!  Our 100% natural dried rabbit ears are the highest quality availabl...

    View full details
    £8.99 - £52.99
    £8.99 - £52.99
    £8.99
    £8.09 - £49.99
    £8.09 - £49.99
    £8.09
    Save up to £3.00 Save £0.00
  • Low Fat
    Save up to £11.00 Save £0.00

    Thick Chicken Fillets

    £19.98 - £39.98
    £19.98 - £39.98
    £19.98
    £10.99 - £28.99
    £10.99 - £28.99
    £10.99
    In stock

    • Fat: 3%
    • Protein: 70%
    • Hardness:
      ●●●○○

    Our thick chicken fillets are 100% natural and air-dried to lock in nutrients and flavour.Not to be confused with small chicken fillets, these thic...

    View full details
    £19.98 - £39.98
    £19.98 - £39.98
    £19.98
    £10.99 - £28.99
    £10.99 - £28.99
    £10.99
    Save up to £11.00 Save £0.00
  • HypoallergenicBritish Product

    Grain-Free 80% Fish Training Dog Treats

    £0.00 - £0.00
    £0.00
    £14.99 - £55.99
    £14.99 - £55.99
    £14.99
    In stock

    • Fat: 12%
    • Protein: 32%
    • Hardness:
      ●●●○○

    Our new range of delicious dog training treats are packed with goodness and are irresistible to dogs of all sizes!Our little fish shaped treats con...

    View full details
    £0.00 - £0.00
    £0.00
    £14.99 - £55.99
    £14.99 - £55.99
    £14.99
  • Low Fat
    Thick cows ear in hand

    XL Thick & Tasty Beef Cows Ears

    £0.00 - £0.00
    £0.00
    £13.99 - £49.99
    £13.99 - £49.99
    £13.99
    In stock

    • Fat: 6.7%
    • Protein: 85.4%
    • Hardness:
      ●●○○○

    Premium XL Thick & Tasty Beef Cows Ears These are our EXCLUSIVE extra large and extra thick cows ears. Not to be confused with our regular cows...

    View full details
    £0.00 - £0.00
    £0.00
    £13.99 - £49.99
    £13.99 - £49.99
    £13.99
  • Low Fat
    Single white beef head skin for dogs
    Save up to £3.00 Save £0.00

    White Dried Beef Head Skin/Scalp Strips. Tough Beef Chew/Treat/Reward

    £7.99 - £35.99
    £7.99 - £35.99
    £7.99
    £4.99 - £32.99
    £4.99 - £32.99
    £4.99
    In stock

    • Fat: 7.8%
    • Protein: 75.9%
    • Hardness:
      ●●●●○

    100% Natural White Beef Head Skin Strips Our natural dried beef headskin strips are an extra hard and tough beef chew for dogs from GRADE1 beef ski...

    View full details
    £7.99 - £35.99
    £7.99 - £35.99
    £7.99
    £4.99 - £32.99
    £4.99 - £32.99
    £4.99
    Save up to £3.00 Save £0.00
  • Low Fat
    Thick pizzles image 1

    15cm Odourless Premium Bull Pizzle sticks

    £17.99 - £59.99
    £17.99 - £59.99
    £17.99 - £59.99
    £17.99
    In stock

    • Fat: 4.0%
    • Protein: 85.4%
    • Hardness:
      ●●●●○

    Thick, meaty, odourless, straight and ultra low fat, these bull pizzles make a very special treat for a very special dog.Our premium quality beef p...

    View full details
    £17.99 - £59.99
    £17.99 - £59.99
    £17.99 - £59.99
    £17.99

  • Wild Boar Skin

    £3.99 - £23.99
    £3.99 - £23.99
    £3.99 - £23.99
    £3.99
    In stock

    • Fat: 31%
    • Protein: 62%
    • Hardness:
      ●●●●○

    Our Wild Boar Skin is a delicious and long lasting treat for dogs of all sizes and is ideal for pups over 12 weeks as well as dogs which prefer som...

    View full details
    £3.99 - £23.99
    £3.99 - £23.99
    £3.99 - £23.99
    £3.99
  • Hypoallergenic
    1kg Hairless rabbit ears
    Save up to £8.00 Save £0.00

    Hairless Natural Rabbit Ears [Special Offer]

    £8.99 - £37.99
    £8.99 - £37.99
    £8.99
    £5.99 - £29.99
    £5.99 - £29.99
    £5.99
    In stock

    • Fat: 21.5%
    • Protein: 46.8%
    • Hardness:
      ●●○○○

    Our dried hairless rabbit ears are a super tasty treat loved by all dogs and are perfect for our four-legged friends with sensitive stomachs or all...

    View full details
    £8.99 - £37.99
    £8.99 - £37.99
    £8.99
    £5.99 - £29.99
    £5.99 - £29.99
    £5.99
    Save up to £8.00 Save £0.00
  • Hypoallergenic
    Save up to £16.00 Save £0.00

    Braided Lamb Head Skin/Scalp. Hypoallergenic Dog Chew

    £8.99 - £69.99
    £8.99 - £69.99
    £8.99
    £5.99 - £58.99
    £5.99 - £58.99
    £5.99
    In stock

    • Fat: 15.0%
    • Protein: 68.0%
    • Hardness:
      ●●○○○

    Our braided Lamb head skin twists are a highly digestible, high in protein & low-fat natural chew for dogs. These are popular chews for many do...

    View full details
    £8.99 - £69.99
    £8.99 - £69.99
    £8.99
    £5.99 - £58.99
    £5.99 - £58.99
    £5.99
    Save up to £16.00 Save £0.00
  • Save £7.00 Save £0.00

    500g Braided Lamb Head Skin/Scalp. Hypoallergenic Dog Chew

    £24.99
    £24.99 - £24.99
    £24.99
    £17.99
    £17.99 - £17.99
    £17.99
    In stock

    Our braided Lamb head skin twists are a highly digestible, high in protein & low-fat natural chew for dogs. These are popular chews for many do...

    View full details
    £24.99
    £24.99 - £24.99
    £24.99
    £17.99
    £17.99 - £17.99
    £17.99
    Save £7.00 Save £0.00
  • Hypoallergenic
    Hypoallergenic Lamb Tails for Dogs
    Save up to £5.00 Save £0.00

    Hypoallergenic Lamb Tails

    £7.99 - £48.99
    £7.99 - £48.99
    £7.99
    £5.99 - £43.99
    £5.99 - £43.99
    £5.99
    In stock

    • Fat: 12.5%
    • Protein: 70.5%
    • Hardness:
      ●●●○○

    Our premium quality lamb tails are a tasty and healthy treat which help to maintain healthy teeth and gums and satisfy the natural chewing instinct...

    View full details
    £7.99 - £48.99
    £7.99 - £48.99
    £7.99
    £5.99 - £43.99
    £5.99 - £43.99
    £5.99
    Save up to £5.00 Save £0.00
  • Hypoallergenic
    1kg Beef tails for dogs
    Save up to £10.00 Save £0.00

    Hypoallergenic Beef Bull Tails

    £8.99 - £57.99
    £8.99 - £57.99
    £8.99
    £5.99 - £47.99
    £5.99 - £47.99
    £5.99
    In stock

    • Fat: 14.8%
    • Protein: 58.9%
    • Hardness:
      ●●●●○

    Our natural dried beef tails are a long lasting dog chew and are simply 100% air dried beef tails with no artificial colourings, additives or prese...

    View full details
    £8.99 - £57.99
    £8.99 - £57.99
    £8.99
    £5.99 - £47.99
    £5.99 - £47.99
    £5.99
    Save up to £10.00 Save £0.00
  • Low Fat
    Save up to £3.00 Save £0.00

    Treat Box: Beef Trachea

    £7.99 - £9.99
    £7.99 - £9.99
    £7.99
    £4.99 - £7.99
    £4.99 - £7.99
    £4.99
    In stock

    • Fat: 9.7%
    • Protein: 75.0%
    • Hardness:
      ●●●○○

    Our premium beef trachea (sometimes known as moo-tubes) are 100% natural treats that your dog will love.High in both Glucosamine and Chondroitin fo...

    View full details
    £7.99 - £9.99
    £7.99 - £9.99
    £7.99
    £4.99 - £7.99
    £4.99 - £7.99
    £4.99
    Save up to £3.00 Save £0.00
  • Low Fat
    Single Buffalo ear for dogs

    XL Buffalo Ears With Meat

    £0.00 - £0.00
    £0.00
    £11.99 - £107.99
    £11.99 - £107.99
    £11.99
    In stock

    • Fat: 2.5%
    • Protein: 84.0%
    • Hardness:
      ●●●○○

    Large 100% Pure Natural Buffalo Ears With Meat Our natural Buffalo ears are sourced from only the very best free-ranging, grass fed, hormone free a...

    View full details
    £0.00 - £0.00
    £0.00
    £11.99 - £107.99
    £11.99 - £107.99
    £11.99
  • HypoallergenicLow FatHypoallergenic Low Fat

    Whole Rabbit Skins

    £0.00 - £0.00
    £0.00
    £9.99 - £36.99
    £9.99 - £36.99
    £9.99
    In stock

    • Fat: 6.8%
    • Protein: 57.6%
    • Hardness:
      ●●●○○

    Our rabbit skins are a super tasty treat loved by dogs and are perfect for our four-legged friends with sensitive stomachs or allergies.Our rabbit ...

    View full details
    £0.00 - £0.00
    £0.00
    £9.99 - £36.99
    £9.99 - £36.99
    £9.99
  • HypoallergenicHypoallergenicLow FatHypoallergenic Low FatHypoallergenic Low Fat

    Natural Rabbit Feet/Rabbit Paws - Natural Wormer

    £0.00 - £0.00
    £0.00
    £10.99 - £49.99
    £10.99 - £49.99
    £10.99
    In stock

    • Fat: 10.0%
    • Protein: 67.0%
    • Hardness:
      ●●●○○

    WPS Exclusive! These fluffy little rabbit paws are healthy, low fat, contain lots of minerals and natural compounds, are hypoallergenic and perhaps...

    View full details
    £0.00 - £0.00
    £0.00
    £10.99 - £49.99
    £10.99 - £49.99
    £10.99
  • Low Fat

    NEW! Gourmet Chicken Paté

    £3.99 - £5.99
    £3.99 - £5.99
    £3.99 - £5.99
    £3.99
    In stock
    • Fat: 9.1%
    • Protein: 31.5%
    • Hardness:
      ●○○○○

    100% Pure Human Grade Meat! Introducing our delicious new Gourmet Chicken Paté - a must-have for pet owners seeking to indulge their dogs with the ...

    View full details
    £3.99 - £5.99
    £3.99 - £5.99
    £3.99 - £5.99
    £3.99
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